Pepsodent Toothpaste

Concept | Illustration

We have done remarkable print ads for Pepsodent, which revolved around the core idea of nighttime brushing and its importance. Through detailed and realistic illustrations, we bring to life human characters like the Call Centre Executive, Night Duty Watchman and Construction Worker, brilliantly capturing the essence of their experiences. These masterpieces exemplify the perfect merge of exceptional ideas.

About Campaign

In the Pepsodent campaign we focused on the significance of brushing before rest and splendidly used human portrayals of goat, fish and chicken characters to address human technique for overseeing acting during the night. By depicting these animals as continually working all as the night advanced, the mission causes them to see the sensible possible results of acquiring oral proficiency before rest time.

Our Mission

Our mission’s focal idea is to showcase unique characters. The characters are eye-catching and unforgettable. Through combined efforts with visuals, watchers are moved nearer to contemplate their own night plans and look at the consequences of absolving dental ideas.

Besides, by including clear creatures elective for human technique for overseeing acting, the mission engages an impression of pain willingness, making the message open to a substitute party.

Approach and Outcomes

At the end, our campaign creatively showcases the meaning of the night dental idea through its usage of unique characters, illustration, appealing effects, and a convincing brand name. By inciting watchers to consider the deferred outcomes of acquitting oral deliberateness before rest, the mission obtains with favour to driving home its message while at the same time pushing brand care and sponsorship for dental accomplishment.